INK has traditional agency capabilities in addition to its media pay-for-performance capabilities. Our writing services include the following:
Press Releases - used to make an important announcement to relevant media. Press Releases can be used in corporate newsrooms and can be distributed through a wire service.
White Papers - used to establish thought leadership, educate customers and make a business case for technology and methodology.
Op-Ed - a written article that expresses the opinions of you or your company on a recent editorial piece sparking debate.
Newsletters - a newsletter should be viewed as a tool to educate, inform and engage your audience over the long term and can be a remarkable branding tool. INK can assist in newsletter concept, design and content development.
Marketing Materials - INK has key partnerships with creative agencies that can handle your marketing materials. Whether it be interactive or print, INK can manage the project and will coordinate seamless integration and delivery of the project.